Mastering Digital Marketing Like A Boss

Following the best-seller « Les médias sociaux expliqués à mon boss », discover Media Aces' latest collaborative work, under the helm of Yann Gourvennec and Hervé Kabla.

Why another book?

In the last three years, a large majority of companies have developed a particular interest in social media. When the idea of writing a sequel to the original book arose, we didn't hesitate to broaden the perimeter of our work and dedicate this latest edition to digital communication as a whole, as there is much more at stake for companies and digital officers than just social media.